Brian has been interested in electronics and cars since a young age. It was only fitting that at 18, upon graduating high school, he began working on cars while attending college. He started working with wires and found he had a knack for it.
In 2008, after years of experience within the car industry, he decided to open a wiring company focused on good service and transparency - iWire. Originally starting in his garage, Brian worked tirelessly to build his business and engineer a better wiring product. Now he has a shop of his own and staff to help facilitate his dream.
Over the years Brian's knowledge and passion for the specialty has continued to grow. Today he continues to work with customers, cars, and wiring always pursuing new ways to make a better wiring harness and maintain iWire's famed high standard of service.
Brian Keene - "Keener"
Founder and Owner of iWire
Brian's Worst Nightmare : "Packing peanuts are the scurge of the universe. They should be illegal! "
Brian's Daily Driver: 98 Impreza 2.5 RS with 3.6 H6, Zeal coil overs, 5 x 114.3 hubs with Brembo brakes, V6 STi wing, STi sports bumper, Prodrive GC-05 wheels, MRT hood scoop, and V7 seats.
VP of Office Operations
Started in 2015
Whitney’s first passion is cooking but after dating Brian, eventually getting married, and pulled into the now family business, she’s discovered her love of Subarus. “It’s really fun to see how Subarus bring so many different types of people together. Subaru people just have so much passion about their car.” While she probably won’t be turbo charging a Subaru of her own, she’s happy to continue helping customers build the cars of their dreams.
Whitney's Favorite Saying: "I'll be over here with the dog."
The (Tay) D.
Subaru Adapter Manufacturer
Started in 2018
The (Tay) first got into Subarus when he was 12 years old and saw the first STi that came to America. “I saw this blue car with a big wing and gold wheels and I thought, ‘I have to have that car.’” He did a little wiring on his own building computers and cables when he realized he was good at working with his hands. The always liked putting stuff together from cars to computers to bikes and the best part is the final result getting the satisfaction of seeing the finished product run.
The’s Favorite Part of iWire: Talking about Subarus all day. “I like fast cars and all and if I wanted a fast car that was all wheel drive with four doors I could have gotten an EVO, but at the end of the day I bought a STi because I’m a Subaru guy.”
The’s Daily Driver: 2012 STi World Rally Blue Hatchback Turbo with air oil separator, muffler delete, StopTech rotors, and Hawk HP Plus pads. He also has a 2005 Silver Forester XT and he had a 1986 Toyota MR2 but it is now sold :(
Subaru Adapter Engineer
Started in 2020
Sam was first interested in cars when he was 16 and his dad gifted him a flat blue 67 Mustang. He was in football at the time but when he made it to varsity his dad helped him rebuild the engine, “The new engine made it a bit dangerous to drive but it was fun.”
He realized he enjoyed wiring and electronics when he was doing some lighting work at his house. He became a certified electrician and later went back to school for his engineering degree. When he’s not designing products or fighting 3D printers at iWire he enjoys working on his car and playing the drums, especially heavy music with lots of double bass.
Sam's Daily Driver: 2015 Nissan Sentra (reluctantly) with federal 595 tires and looking for a 02-07 WRX (definitely iWire’s fault LOL).
Subaru Adapter Manufacturer
Started in 2020
Josh started tinkering with things at a young age. He liked to take toys apart and try to improve them like adding a bigger battery to his Nerf gun. At the age of 14 he was allowed to drive around the block in his dad's E36 which is what started his passion for cars, especially BMW's. From there he got into racing, he first started with go carts and now goes to track days. When he's not wiring up harness merges at iWire he likes to go to motocross events and snowboard.
1999 BMW E36 M3 with a built engine, roll cage, and Bilstein PSS9 suspension among many other mods.
Josh's Favorite Saying: "It's always fine."
Started in 2021
Nihaal’s interest in cars first started when he moved to America and got his first hot wheels. After playing with his car toys, he fell in love with how certain cars looked and especially how they sounded. He followed his car passion and ended up at iWire where he enjoys the team environment and being part of the iWire Crew. When he’s not fulfilling orders at iWire, Nihaal likes to use his photography skills on his friend's cars.
Nissan 350Z with Tein Street Basis coil overs and Ambit RE02 wheels.
Started in 2012
Bob's Favorite Saying: "It's in my contract."
LeeLoo - "Loo"
VP of Shop Morale
Leeloo's Favorite Part of iWire: "Bark! Bark!"